Join The Fresh Collective & legendary food stylist Catrine Kelty for Food Styling 101, an intensive 3-hour, hands-on workshop. Catrine will share basic food styling and composition techniques to improve your images for social media. She'll demonstrate ways to use food styling to tell a compelling story and together, you’ll discuss finding your unique voice and creating a cohesive look for your personal or professional brand. If you're a small business owner promoting your food product through Instagram; an individual honing your personal brand; or just someone who wants to make your food photos more beautiful, you'll benefit from Catrine's skills, experience, and guidance.
From working with light; observing "how food behaves;" to selecting and composing props; you'll take away tips and techniques to develop or hone your own style. Catrine will discuss hard questions like: Are your food photos neat and bright, or messy and moody? How do you work with a dark kitchen or dull countertops? How can props make food "pop?"
Participants will workshop their challenges in a hands-on styling session, observing food closely, then working with produce and props to create beautiful food images.
Before the workshop, participants will receive a bibliography with suggested reading material plus websites and social media accounts to study. We'll also provide an opportunity to submit questions to Catrine before the workshop, ensuring that each person's styling concerns are addressed. Attendees will leave with concrete steps for creating attention-getting images that bolster your brand.